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EstateFlow
Google Ads for real estate

Be there the moment a buyer searches.

When someone searches “10 marla plot in [city]” or “apartments for sale”, they are ready to act. EstateFlow builds and manages Google Ads campaigns that capture that intent and turn it into tracked, qualified leads — not wasted clicks.

Lead generation

Real Estate Google Ads

  • Keyword & intent research
  • Campaign structure
  • Ad copy & extensions
  • Landing pages
§ 01 The problem

Why most property Google Ads waste money

High-intent traffic, badly handled, is expensive.

Wrong keywords

Paying for “property” broadly instead of buyer-ready searches.

No negative keywords

Budget burned on jobs, rentals and freebies.

Clicks to the homepage

Ads sending buyers to a page that does not match the search.

No conversion tracking

No idea which keyword produced the call or WhatsApp.

§ 02 The EstateFlow solution

Search campaigns built to convert

Every rupee aimed at buyer-ready intent and measured.

Intent-first keywords

We bid on searches that signal a ready buyer, by area and type.

Aggressive negatives

A tight negative list keeps the junk out of your budget.

Matched landing pages

Each campaign points to a page built for that exact search.

Call & WhatsApp tracking

Every lead tied back to the keyword that drove it.

§ 03 What we offer

What Google Ads management includes

Set up right, managed continuously.

Keyword & intent research

Buyer searches by city, size and budget.

Campaign structure

Tight ad groups for quality score and control.

Ad copy & extensions

Compelling ads with call and location add-ons.

Landing pages

Dedicated pages that match each search.

Conversion tracking

Calls, forms and WhatsApp measured.

Ongoing optimization

Bids, keywords and budget tuned weekly.

§ 04 Who we help

Who we help

Anyone selling property buyers actively search for.

Real estate developersReal estate agenciesHigh-rise & apartment projectsCommercial projectsResidential projectsProperty investment businesses
§ 05 Our process

How we run Google Ads

A disciplined, measured cycle.

  1. 01

    Research

    Keywords and buyer intent.

  2. 02

    Build

    Campaigns, ads, landing pages.

  3. 03

    Launch

    With full conversion tracking.

  4. 04

    Track

    Lead cost by keyword.

  5. 05

    Optimize

    Cut waste, scale winners.

  6. 06

    Scale

    Expand to more areas and types.

§ 06 Results & reporting

What we report

Transparent Google Ads numbers, never invented.

KPI 01 We report
Cost per lead
your campaign data

By campaign and keyword theme.

KPI 02 We report
Conversion rate
your campaign data

Clicks that become contactable leads.

KPI 03 We report
Search impression share
your campaign data

How often you appear for target searches.

KPI 04 We report
Qualified leads / month
your campaign data

Real buyers from search.

Every number we report is measured from your own campaigns — we never show invented statistics.

§ 07 Why EstateFlow

Why EstateFlow for Google Ads

Intent experts

We know which property searches actually buy.

No wasted spend

Negatives and structure protect your budget.

Tracked to the lead

Every keyword tied to a real result.

Matched pages

The click lands where it should.

01 How is Google Ads different from Meta ads for real estate?

Google captures people already searching for property (high intent, ready now). Meta puts you in front of people who are not searching yet (demand creation). Most projects do best with both; Google for ready buyers, Meta for reach and retargeting.

02 What do I need to start?

A budget, a clear idea of what you are selling and to whom, and a destination for leads. We handle keywords, campaign build, landing pages and tracking.

03 Who pays Google — you or us?

The ad spend is paid to Google on your account (we recommend you own the account for transparency). We charge a management fee for building and running the campaigns.

04 Do you build the landing pages?

Yes. Sending search traffic to a homepage wastes money; we build pages that match each campaign so the buyer sees exactly what they searched for.

05 How do you track calls and WhatsApp?

We set up conversion tracking for form fills, call clicks and WhatsApp clicks, so every lead is attributed to the keyword and campaign that produced it.

06 How quickly will I see leads?

Usually within days of launch, because search ads reach people who are ready now. The first weeks are about finding and scaling the keywords that convert cheapest.

Book a demo

Turn property searches into booked buyers.

Share what you are selling and where. We will audit the opportunity and build campaigns that capture ready buyers.

What you get in the demo
  • One block of your scheme digitised on the live map
  • A booking → schedule → WhatsApp reminder, end to end
  • A file transfer with the lock and dues check
  • A rollout order and a written quote within two days
Request a callback
Reply within a working day
Full demo form

Opens WhatsApp with your details pre-filled to 0306 2256914. We also log the request so sales can follow up.